• The world's first direct to consumer bike tires

Rider Owned. Rider Operated.

We ride. Just like you, when our tires were done, we'd complain about how expensive they were & wondered why there wasn't a better way. Then we realized that instead of wondering & complaining, we could make the better way, so we did. 

We don't do things like they do, we do things the way riders do. Really good tires, direct to your door with a frequent buyer program, 30 day guarantee & more.

Oh yeah, they ride amazing & they're reasonably priced, too.

"These are quality mountain bike tires with tech that matches up against any other."

Vital MTB

"They feel just like the Maxxis I was running before these. And that’s a good thing."

Christian Peper

"When you lean into the cornering knobs they rotate ever so slightly, creating a better angle of attack and a broader contact surface."

Vital MTB

"They’re unreal in all conditions 🤯"

@jamesdoerfling

"We loved the casing feel, cornering confidence, and rolling speed."

Vital MTB

Trail Casing

Browse Trail Tires

Gravity Casing

Browse Gravity Tires

Featured & Reviewed by

Vital Tested // 4.5 Stars

Versus // Rewards

Shipping included

Limited 30-Day Guarantee

We want you to love the tires, but in the case that you don't, contact us within thirty (30) days to setup a return for a refund.

We're not saying ride them on pavers for 28 days or practice skid outs in your driveway after a few sodas & try to return them (it won't work). But if you give them a shot & they aren't for you, get in touch.

How did we get here?

About us

Frequently Asked Questions

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  • Bikes are fun, let's roll.

Bikes are fun, let's roll.

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